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Job market report

Shepparton job market report

Online job ads, unemployment, industries and pay in Shepparton, Victoria, from Jobs and Skills Australia and the Australian Bureau of Statistics. Every figure is numbered and sourced.

Latest data
JSA September 2026; ABS 2023 to 2025 and the 2021 Census
Updated
24 October 2026
Area
ABS SA4 216 Shepparton

Key findings

  1. Steady: online job ads in Shepparton were up 0.1% on a year earlier, from 849 to 850 a month in the three months to September 2026.

    Over the same year, ads were up 0.1% across Victoria and up 0.6% across Australia.[1][2]

    Section 1: Job ads and demand →
  2. Medical practitioners and nurses had the most online ads, 86 a month in the three months to September 2026, followed by legal, social and welfare professionals (66) and carers and aides (63).[1]

    Section 2: Which jobs are in demand →
  3. Among industries with 1,000 or more employee jobs, education and training grew fastest, with 59% more employee jobs in 2023 than in 2019, followed by other services (32% more).

    Public administration and safety had 28% fewer employee jobs than in 2019, and rental, hiring and real estate services 5% fewer.[3]

    Section 4: Industries growing and shrinking →
  4. 4.0% of the labour force in Shepparton was unemployed at the 2021 Census, against 5.0% across Victoria.

    It was 5.7% at the 2016 Census. Labour force participation at the 2021 Census was 55.8%, against 62.4% across Victoria. The Census runs every five years, so these are not current rates.[3]

    Section 3: Unemployment and participation →

1 Job ads and demand

Jobs and Skills Australia's Internet Vacancy Index is a monthly count of online job ads, compiled from SEEK, CareerOne and Workforce Australia. Regional figures are three-month averages. It is not a count of ViewJobs' own ads.

Shepparton
+0.1%
850 ads a month[1]
Victoria
+0.1%
the sum of its areas[1][2]
Australia
+0.6%
the sum of every area[1][2]

Change in online job ads, the three months to September 2026 against a year earlier.

Figure 1.1: Online job ads a month, SheppartonThree-month average, October 2023 to September 2026.
7008009001k1.1k1.2kJan 2024Sep 2024May 2025Jan 2026Sep 2026SheppartonShepparton, Sep 2026: 850850

Source: Jobs and Skills Australia[1].

Show the numbers
Online job ads a month, Shepparton
MonthOnline job ads a month
October 20231,112
November 20231,067
December 2023959
January 2024947
February 2024945
March 20241,045
April 20241,010
May 20241,014
June 2024952
July 2024884
August 2024841
September 2024857
October 2024909
November 2024910
December 2024835
January 2025821
February 2025788
March 2025847
April 2025802
May 2025795
June 2025773
July 2025807
August 2025813
September 2025849
October 2025851
November 2025839
December 2025780
January 2026797
February 2026854
March 2026918
April 2026868
May 2026846
June 2026848
July 2026883
August 2026873
September 2026850

2 Which jobs are in demand

Online job ads by occupation group (ANZSCO sub-major groups), the three months to September 2026 against a year earlier.

Figure 2.1: Change in online job ads by occupation, SheppartonThe 12 occupation groups with the most ads, fastest-rising first. Groups with fewer than 5 ads a month now or a year earlier are left out; the table lists all 48.
Health and welfare support workers: +55.6%Health and welfare support workers+55.6%Medical practitioners and nurses: +21.1%Medical practitioners and nurses+21.1%Sales assistants and salespersons: +18.2%Sales assistants and salespersons+18.2%Drivers and storepersons: +16.7%Drivers and storepersons+16.7%Legal, social and welfare professionals: +15.8%Legal, social and welfare professionals+15.8%Hospitality, retail and service managers: +14.3%Hospitality, retail and service managers+14.3%Other clerical and administrative workers: 0.0%Other clerical and administrative workers0.0%Automotive and engineering trades: −2.6%Automotive and engineering trades−2.6%Health diagnostic and therapy professionals: −4.1%Health diagnostic and therapy professionals−4.1%Other labourers: −7.7%Other labourers−7.7%General-inquiry clerks, call centre, receptionists: −15.3%General-inquiry clerks, call centre, receptionists−15.3%Carers and aides: −22.2%Carers and aides−22.2%

Source: Jobs and Skills Australia[1].

Show the numbers
Change in online job ads by occupation, Shepparton
Occupation groupAds a month, September 2026A year earlierChange
Medical practitioners and nurses8671+21.1%
Legal, social and welfare professionals6657+15.8%
Carers and aides6381−22.2%
Sales assistants and salespersons5244+18.2%
General-inquiry clerks, call centre, receptionists5059−15.3%
Health diagnostic and therapy professionals4749−4.1%
Automotive and engineering trades3738−2.6%
Hospitality, retail and service managers3228+14.3%
Health and welfare support workers2818+55.6%
Drivers and storepersons2824+16.7%
Other labourers2426−7.7%
Other clerical and administrative workers23230.0%
Engineering, ICT and science technicians2217+29.4%
Farm, forestry and garden workers2117+23.5%
Business, finance and human resource professionals2027−25.9%
Corporate managers1816+12.5%
Education professionals1528−46.4%
Food trades1519−21.1%
Cleaners and laundry workers149+55.6%
Construction, production and distribution managers1312+8.3%
Numerical clerks1311+18.2%
Health, education, ICT and other managers1216−25.0%
Electrotechnology and telecommunications trades1216−25.0%
Sales representatives and agents1211+9.1%
Mobile plant operators1210+20.0%
Construction trades914−35.7%
Hospitality workers98+12.5%
Food preparation assistants8fewer than 5n/a
Engineers7fewer than 5n/a
Skilled animal and horticultural workers7fewer than 5n/a
Office managers, administrators and secretaries710−30.0%
Machine and stationary plant operators770.0%
Factory process workers79−22.2%
Farmers and farm managers6fewer than 5n/a
Sports, travel and personal service workers611−45.5%
Sales support workers6fewer than 5n/a
Science professionals and veterinarians57−28.6%
Jewellers, arts and other trades workers56−16.7%
Chief executives, managing directors & legislatorsfewer than 5fewer than 5n/a
Arts and media professionalsfewer than 5fewer than 5n/a
Information professionalsfewer than 55n/a
Sales, marketing & public relations professionalsfewer than 5fewer than 5n/a
Transport and design professionals, and architectsfewer than 5fewer than 5n/a
Hairdressers, printing, clothing and wood tradesfewer than 5fewer than 5n/a
Construction and mining labourersfewer than 5fewer than 5n/a
ICT professionalsfewer than 5fewer than 5n/a
Clerical and office support workers, couriersfewer than 5fewer than 5n/a
Protective service workersfewer than 5fewer than 5n/a

3 Unemployment and participation

Unemployment and labour force participation at each Census, from the ABS. These are the rates at the Census named, not current rates.

Figure 3.1: Unemployment rate, SheppartonShare of the labour force unemployed at the 2011, 2016 and 2021 Censuses, against Victoria.
  • Shepparton
  • Victoria
4%5%6%7%201120162021SheppartonShepparton, 2011: 5.1%Shepparton, 2016: 5.7%Shepparton, 2021: 4.0%4.0%VictoriaVictoria, 2011: 5.4%Victoria, 2016: 6.6%Victoria, 2021: 5.0%5.0%

Source: Australian Bureau of Statistics[3].

Show the numbers
Unemployment rate, Shepparton
CensusSheppartonVictoria
2011 Census5.1%5.4%
2016 Census5.7%6.6%
2021 Census4.0%5.0%
Figure 3.2: Labour force participation, SheppartonShare of people aged 15 and over in the labour force at the 2011, 2016 and 2021 Censuses, against Victoria.
  • Shepparton
  • Victoria
54%56%58%60%62%64%201120162021SheppartonShepparton, 2011: 57.5%Shepparton, 2016: 55.0%Shepparton, 2021: 55.8%55.8%VictoriaVictoria, 2011: 61.4%Victoria, 2016: 60.5%Victoria, 2021: 62.4%62.4%

Source: Australian Bureau of Statistics[3].

Show the numbers
Labour force participation, Shepparton
CensusSheppartonVictoria
2011 Census57.5%61.4%
2016 Census55.0%60.5%
2021 Census55.8%62.4%

Note: This report takes unemployment from the Census. The ABS's monthly Labour Force estimates by region are not included yet.

4 Industries growing and shrinking

Employee jobs by industry (ANZSIC division) in the year to 30 June, from the ABS. Change is measured from 2019: the ABS figures for 2018 and 2019 differ sharply for some industries in some areas. Shrinking means fewer employee jobs in the ABS count.

Figure 4.1: Change in employee jobs by industry, Shepparton, 2019 to 2023Industries with 1,000 or more employee jobs in 2023, fastest-growing first.
Education and training: +58.7%Education and training+58.7%Other services: +31.8%Other services+31.8%Accommodation and food services: +31.3%Accommodation and food services+31.3%Health care and social assistance: +31.2%Health care and social assistance+31.2%Construction: +28.6%Construction+28.6%Wholesale trade: +27.3%Wholesale trade+27.3%Arts and recreation services: +21.6%Arts and recreation services+21.6%Retail trade: +21.0%Retail trade+21.0%Administrative and support services: +20.2%Administrative and support services+20.2%Professional, scientific and technical services: +12.6%Professional, scientific and technical services+12.6%Financial and insurance services: +8.9%Financial and insurance services+8.9%Electricity, gas, water and waste services: +8.4%Electricity, gas, water and waste services+8.4%Transport, postal and warehousing: +2.6%Transport, postal and warehousing+2.6%Agriculture, forestry and fishing: −1.5%Agriculture, forestry and fishing−1.5%Manufacturing: −1.8%Manufacturing−1.8%Rental, hiring and real estate services: −5.3%Rental, hiring and real estate services−5.3%Public administration and safety: −28.0%Public administration and safety−28.0%

Source: Australian Bureau of Statistics[3].

Show the numbers
Change in employee jobs by industry, Shepparton, 2019 to 2023
Industry20192023Change
Health care and social assistance12,57216,489+31.2%
Retail trade9,43311,417+21.0%
Accommodation and food services7,4429,770+31.3%
Manufacturing9,1568,987−1.8%
Administrative and support services6,9318,331+20.2%
Education and training4,8827,749+58.7%
Construction5,3796,919+28.6%
Agriculture, forestry and fishing6,7416,637−1.5%
Public administration and safety6,7574,862−28.0%
Professional, scientific and technical services3,4753,913+12.6%
Wholesale trade3,0063,828+27.3%
Transport, postal and warehousing3,6473,743+2.6%
Other services2,6723,523+31.8%
Financial and insurance services2,8463,100+8.9%
Arts and recreation services1,2111,473+21.6%
Rental, hiring and real estate services1,3891,315−5.3%
Electricity, gas, water and waste services1,1591,256+8.4%
Information media and telecommunications533567n/a
Mining215264n/a
Figure 4.2: Largest industries by employee jobs, Shepparton, 2023105,104 employee jobs across all industries in the year to 30 June 2023.
Health care and social assistance: 16,489Health care and social assistance16,489Retail trade: 11,417Retail trade11,417Accommodation and food services: 9,770Accommodation and food services9,770Manufacturing: 8,987Manufacturing8,987Administrative and support services: 8,331Administrative and support services8,331Education and training: 7,749Education and training7,749Construction: 6,919Construction6,919Agriculture, forestry and fishing: 6,637Agriculture, forestry and fishing6,637

Source: Australian Bureau of Statistics[3].

Show the numbers
Largest industries by employee jobs, Shepparton, 2023
IndustryEmployee jobsShare of all employee jobs
Health care and social assistance16,48916%
Retail trade11,41711%
Accommodation and food services9,7709%
Manufacturing8,9879%
Administrative and support services8,3318%
Education and training7,7497%
Construction6,9197%
Agriculture, forestry and fishing6,6376%
Public administration and safety4,8625%
Professional, scientific and technical services3,9134%
Wholesale trade3,8284%
Transport, postal and warehousing3,7434%
Other services3,5233%
Financial and insurance services3,1003%
Arts and recreation services1,4731%
Rental, hiring and real estate services1,3151%
Electricity, gas, water and waste services1,2561%
Information media and telecommunications5671%
Mining2640%
All industries105,104100%

5 Pay

Employee income per person with wage or salary income, before tax, including part-time and part-year workers, from the ABS. The median is the middle earner; the mean (average) is pulled up by high earners.

Figure 5.1: Median employee income, SheppartonIn the year to 30 June, 2019 to 2023, against Victoria and Australia.
  • Shepparton
  • Victoria
  • Australia
$40k$45k$50k$55k$60k$65k20192020202120222023SheppartonShepparton, 2019: $44,845Shepparton, 2020: $46,450Shepparton, 2021: $49,444Shepparton, 2022: $50,623Shepparton, 2023: $53,097$53,097VictoriaVictoria, 2019: $51,487Victoria, 2020: $53,010Victoria, 2021: $55,526Victoria, 2022: $57,653Victoria, 2023: $61,397$61,397AustraliaAustralia, 2019: $52,256Australia, 2020: $53,878Australia, 2021: $56,485Australia, 2022: $58,260Australia, 2023: $61,966$61,966

Source: Australian Bureau of Statistics[3].

Show the numbers
Median employee income, Shepparton
YearSheppartonVictoriaAustralia
2019$44,845$51,487$52,256
2020$46,450$53,010$53,878
2021$49,444$55,526$56,485
2022$50,623$57,653$58,260
2023$53,097$61,397$61,966
Figure 5.2: Mean employee income, SheppartonIn the year to 30 June, 2019 to 2023, against Victoria and Australia.
  • Shepparton
  • Victoria
  • Australia
$40k$50k$60k$70k$80k20192020202120222023SheppartonShepparton, 2019: $49,460Shepparton, 2020: $51,725Shepparton, 2021: $54,941Shepparton, 2022: $56,217Shepparton, 2023: $58,667$58,667VictoriaVictoria, 2019: $62,207Victoria, 2020: $64,331Victoria, 2021: $67,299Victoria, 2022: $70,089Victoria, 2023: $73,591$73,591AustraliaAustralia, 2019: $63,517Australia, 2020: $65,591Australia, 2021: $68,452Australia, 2022: $70,950Australia, 2023: $74,579$74,579

Source: Australian Bureau of Statistics[3].

Show the numbers
Mean employee income, Shepparton
YearSheppartonVictoriaAustralia
2019$49,460$62,207$63,517
2020$51,725$64,331$65,591
2021$54,941$67,299$68,452
2022$56,217$70,089$70,950
2023$58,667$73,591$74,579

6 People

Estimated resident population and the working-age population (15 to 64), from the ABS.

People living in the area
138,645
ABS, 2025 · up 1.1% since 2020[3]
Working-age population, 15 to 64
81,696
ABS, 2024 · down 0.8% since 2020[3]

Victoria's population was up 6.9% from 2020 to 2025, and Shepparton's up 1.1%.[3]

7 Businesses

Counts of businesses by how many people they employ, from the ABS.

Businesses in the area
15,014
ABS, 2025 · up 9.2% since 2021[3]
Figure 7.1: Businesses by number of employees, Shepparton, 2025Businesses by how many people they employ. The table adds each size's count in 2021 and the change.
No employees: 9,567No employees9,5671–4 employees: 3,7111–4 employees3,7115–19 employees: 1,3775–19 employees1,37720 or more employees: 35920 or more employees359

Source: Australian Bureau of Statistics[3].

Show the numbers
Businesses by number of employees, Shepparton, 2025
Size20212025Change
No employees8,1319,567+17.7%
1–4 employees3,8913,711−4.6%
5–19 employees1,4081,377−2.2%
20 or more employees317359+13.2%

8 Jobs on ViewJobs now

Live job ads on ViewJobs in Goulburn, a ViewJobs region that reaches beyond this ABS area: 51% of its towns are in the area.

Live jobs on ViewJobs in Goulburn
185
ViewJobs, 25 Oct 2026[4]
Figure 8.1: Live jobs on ViewJobs by classification, GoulburnThe 8 classifications with the most live ads, as of 25 Oct 2026.
Community Services & Development: 47Community Services & Development47Healthcare & Medical: 24Healthcare & Medical24Retail & Consumer Products: 21Retail & Consumer Products21Farming, Animals & Conservation: 16Farming, Animals & Conservation16Hospitality & Tourism: 16Hospitality & Tourism16Education & Training: 14Education & Training14Trades & Services: 9Trades & Services9Manufacturing, Transport & Logistics: 8Manufacturing, Transport & Logistics8

Source: ViewJobs live ads[4].

Show the numbers
Live jobs on ViewJobs by classification, Goulburn
ClassificationLive jobs
Community Services & Development47
Healthcare & Medical24
Retail & Consumer Products21
Farming, Animals & Conservation16
Hospitality & Tourism16
Education & Training14
Trades & Services9
Manufacturing, Transport & Logistics8

9 Quick answers

Short answers to the questions people ask about Shepparton's job market, each with its period and source.

How many jobs are advertised in Shepparton?

850 online job ads a month were placed in Shepparton, on average, in the three months to September 2026.

Source: Jobs and Skills Australia[1].

Is Shepparton's job market growing or shrinking?

Steady: online job ads in Shepparton were up 0.1% on a year earlier, from 849 to 850 a month in the three months to September 2026. Over the same year, ads were up 0.1% across Victoria and up 0.6% across Australia.

Sources: Jobs and Skills Australia[1]; ViewJobs analysis[2].

Which jobs are most in demand in Shepparton?

Medical practitioners and nurses had the most online ads, 86 a month in the three months to September 2026, followed by legal, social and welfare professionals (66) and carers and aides (63).

Source: Jobs and Skills Australia[1].

What is the unemployment rate in Shepparton?

4.0% of the labour force in Shepparton was unemployed at the 2021 Census, against 5.0% across Victoria. It was 5.7% at the 2016 Census. Labour force participation at the 2021 Census was 55.8%, against 62.4% across Victoria. The Census runs every five years, so these are not current rates.

Source: Australian Bureau of Statistics[3].

What is the average wage in Shepparton?

Average (mean) employee income in Shepparton was $58,667 in 2023; the median was $53,097, against $61,397 across Victoria and $61,966 across Australia.

Source: Australian Bureau of Statistics[3].

Which industries employ the most people in Shepparton?

Health care and social assistance had the most employee jobs in Shepparton: 16,489 in 2023, 16% of the 105,104 employee jobs. Next were retail trade (11,417) and accommodation and food services (9,770).

Source: Australian Bureau of Statistics[3].

Which industries are growing or shrinking in Shepparton?

Among industries with 1,000 or more employee jobs, education and training grew fastest, with 59% more employee jobs in 2023 than in 2019, followed by other services (32% more). Public administration and safety had 28% fewer employee jobs than in 2019, and rental, hiring and real estate services 5% fewer.

Source: Australian Bureau of Statistics[3].

Is Shepparton's population growing?

138,645 people lived in Shepparton in 2025, up 1.1% since 2020. Victoria's population was up 6.9% over the same years. The working-age population was 81,696 in 2024, down 0.8% since 2020.

Source: Australian Bureau of Statistics[3].

How many jobs are on ViewJobs in Shepparton?

185 jobs are live on ViewJobs in Goulburn, a ViewJobs region that reaches beyond Shepparton, as of 25 Oct 2026. 51% of its towns are in the area. The most advertised are Community Services & Development (47), Healthcare & Medical (24) and Retail & Consumer Products (21).

Source: ViewJobs live ads[4].

10 Notes and method

What the figures count, where they come from, and the rules this report applies to them.

The area
Shepparton here is ABS SA4 216 Shepparton. The reports cover 50 areas, 42 regional ABS regions and the eight capital cities: the areas Jobs and Skills Australia publishes online job ads for.
Online job ads
Jobs and Skills Australia's Internet Vacancy Index is a monthly count of online job ads, compiled from SEEK, CareerOne and Workforce Australia. Regional figures are three-month averages. It is not a count of ViewJobs' own ads. It counts ads, not jobs filled, by occupation and area.
State and national ads
This report reads the index's series by area, so a state or national figure here is the sum of its areas, marked as ViewJobs analysis. It can differ from the state and national totals Jobs and Skills Australia publishes separately.[2]
Small numbers
A figure under 5 ads a month is shown as "fewer than 5". A group with fewer than 5 ads a month, now or a year earlier, is left out of every change, and every ranking by change.
ABS figures
The latest ABS income and jobs figures here are for the year to 30 June 2023; population and business counts are more recent. Every figure shows its year. Change is measured from 2019: the ABS figures for 2018 and 2019 differ sharply for some industries in some areas. Industries with fewer than 1,000 employee jobs are listed but not ranked.
Unemployment
This report takes unemployment from the 2011, 2016 and 2021 Censuses: each figure is the rate at the Census named, not a current rate. The ABS's monthly Labour Force estimates by region are not included yet.
Jobs on ViewJobs
ViewJobs regions do not follow ABS boundaries. Section 8 counts the ads open on ViewJobs on 25 Oct 2026 in each ViewJobs region with at least 20% of its towns in this area, and counts each region whole: a region that reaches beyond the area can include ads from outside it, and a region with fewer of its towns here is left out. A classification links to its own page once it has enough ads for one.

11 References

Every figure on this page points at one of these entries.

  1. Jobs and Skills Australia, Internet Vacancy Index, September 2026. jobsandskills.gov.au/sites/default/files/2026-10/internet_vacancies_anzsco2_occupations_gccsa_and_sa4_regions_-_september_2026.xlsx. Licence: CC BY 4.0. Accessed 24 October 2026.
  2. ViewJobs, ViewJobs analysis of the Jobs and Skills Australia Internet Vacancy Index, September 2026. jobsandskills.gov.au/data/internet-vacancy-index. State and national figures are the sum of the ABS areas in Jobs and Skills Australia's regional series.
  3. Australian Bureau of Statistics, Data by Region, v1.6.0. dbr.abs.gov.au. Licence: CC BY 4.0. Accessed 24 October 2026.
  4. ViewJobs, Live job ads on ViewJobs, 25 Oct 2026. preview.viewjobs.com.au.

Cite this report

ViewJobs (2026). Shepparton job market report, data to September 2026. https://preview.viewjobs.com.au/job-market/vic/shepparton

Licence

Contains data from Jobs and Skills Australia, and the Australian Bureau of Statistics, used under CC BY 4.0. ViewJobs has charted the data and, where marked as ViewJobs analysis, added areas together.

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